We were tasked with reviving a brand that was getting overshadowed by Chipotle & Qdoba.

So, we overhauled their media plan and brought the Taco of the Sea to life. Literally. 

Results: 

In addition to the overall win of weirding people out while filming tacos on yoga mats at the beach, we doubled site traffic, increased winter revenue and picked up a win as Internet Advertising Competition's Best Restaurant Social Media Campaign of 2017.

Our modern-day team of Dr. Frankensteins: 

CD Graeme Hanson  
CW Saedi Hitner   
AD Claire Nellessen